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The BrainTrust meetings at Pixar Studios played a crucial role in the development of movies. Every movie was put through at least six BrainTrust meetings during its development phase. These meetings were frank and candid, harnessing the ideas of the entire team while maintaining the creative team's project ownership. As stated by Catmull, all their movies initially had shortcomings, and it was during the BrainTrust meetings where they identified these issues and started to rectify them.
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To do this Catmull created a set of organizational habits. Every movie is put through at least six BrainTrust meetings during development. These meetings are frank and candid, harnessing the ideas of the entire team while maintaining the creative team's project ownership. As Catmull puts it "All our movies suck at first. The BrainTrust is where we figure out why they suck, and it's also where they start not to suck."
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