An adaptive strategy helps businesses in times of turbulence and uncertainty by allowing them to be flexible and responsive to changes. It enables businesses to adjust their plans and strategies based on the current market conditions and trends. This is particularly useful when forecasts are no longer reliable enough to create accurate and durable plans. In such situations, an adaptive strategy can help businesses navigate through the uncertainties and maintain their competitiveness.
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We live in a business world that is in constant flux. But when you learn and understand the five strategy archetypes and how to execute them, you will...
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Employ an adaptive strategy when forecasts are no longer reliable enough to create accurate and durable plans. Since the 1980s, turbulence and uncertainty strike businesses more frequently and intensely and persist longer. For this reason, industries more associated with a classical approach may need to consider an adaptive strategy instead.