The fusion of brand and culture can significantly affect employee satisfaction. When the brand and culture are aligned, it creates a harmonious environment for the employees. They feel more connected to the company's mission and values, which can lead to increased job satisfaction. It also ensures that the company's external image matches the internal experience, which can lead to a more positive work environment.
Have you ever wondered what’s behind the success of some of the world’s most iconic brands? How they...
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