The 'tipping point' is a crucial stage in solving the Cold Start Problem. It represents the moment when a product or service gains significant traction and starts to grow rapidly. This is usually achieved when the product or service has accumulated enough users to create a network effect, where each new user adds value to the existing ones. This network effect can help to overcome the Cold Start Problem, as it encourages more users to join and contribute to the growth of the product or service.
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When a networked product launches, it faces a chicken-and-egg problem: people need to use it for it to be worth anything. So how do you start the very...
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is Chen's attempt to help us better understand network effects: how to solve the Cold Start Problem, how to scale network effects, how to manage growth plateaus, and so on. Chen's Cold Start Theory is broken down into 5 stages: 1. the cold start problem; 2. the tipping point; 3. escape velocity; 4. hitting the ceiling; 5. the moat.
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