Dynamic pricing has evolved significantly over time. Initially, it was used in industries like airlines and hotels, where prices were adjusted based on demand and supply. With the advent of the internet and e-commerce, dynamic pricing has become more prevalent and sophisticated. Companies now use advanced algorithms and real-time data to adjust prices. The use of dynamic pricing has also expanded to various industries including retail, ride-sharing services, and online advertising. For instance, social media networks like Facebook and TikTok use dynamic pricing to charge advertisers different rates depending on the audience size they want to reach.
Does your team need better ways to sell? Don’t miss your sales targets due to misqualified leads or...
Download template