How has Uber's approach to competitive intelligence, as depicted in 'Super Pumped: The Battle for Uber', influenced corporate strategies in the transportation industry?

Uber's aggressive approach to competitive intelligence, as depicted in 'Super Pumped: The Battle for Uber', has significantly influenced corporate strategies in the transportation industry. Uber's use of surveillance systems like 'Heaven' and 'Hell' to monitor both users and competitors set a new precedent for data-driven decision making. This has led to an increased emphasis on real-time data analysis and competitive intelligence in the industry. Companies now invest heavily in similar systems to gain a competitive edge, focusing on aspects like pricing strategies, driver behavior, and user patterns. However, this approach has also raised serious ethical and legal concerns, prompting a reevaluation of privacy policies and data handling practices across the industry.