Question

How has 'Who Says Elephants Can't Dance?' influenced corporate strategies or business models?

'Who Says Elephants Can't Dance?' has significantly influenced corporate strategies and business models by demonstrating the importance of adaptability and change in the face of adversity. The book, which chronicles IBM's turnaround under Lou Gerstner, emphasizes the need to challenge outdated organizational structures and to prioritize customer needs over internal politics. It has inspired many businesses to reevaluate their strategies and structures, fostering a culture of continuous improvement and customer-centricity.

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A phenomenon of working at a company that had enjoyed long-term market dominance for some time was that the culture had become inoculated from many of the pressures of competitors and surviving in a typical marketplace. Customer needs were easily ignored, employees were more focused on internal politics than in beating back competitors, and performance ratings and their implications were weak.

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