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A company can introduce the problem it is trying to solve in several ways. One method is through storytelling, where the company narrates a scenario that highlights the problem. Another approach is by presenting statistical data that underscores the severity of the issue. The company can also use customer testimonials to bring forth the problem. Additionally, the company can host interactive sessions like webinars or workshops to discuss the problem and its impact.
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Use this slide to provide important information about the leverage your venture has over the competition. A unique geographic location, access to special resources, exceptional talent all fall under this category. This slide will aid you in introducing the problem your company is trying to solve with your product or a customer pain point it is trying to relieve. Review your buyer personas or positioning to exactly identify these pains. This slide should clearly state what your start-up does to solve the customer's problem or relieve the customer's pain point. Now connect your solutions directly to the problems you identified in the previous slide.
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Showcase the best side of your business and make potential investors want to be part of your big idea. Use our all-new Ultimate Pitch Deck to communic...
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