Some examples of large organizations that have successfully implemented the techniques introduced in The Startup Way include General Electric, Intuit, and Amazon. These companies have adopted the Metered Funding model and have created an entrepreneurial culture within their organizations based on meritocracy. This has helped them to focus on innovation and achieve positive financial outcomes.
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The Startup Way — released in early-October 2017 — is the continuation of the award-winning The Lean Startup — both written by Eric Ries. The Lean Sta...
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builds on the same topics and introduces new techniques to identify and develop cutting-edge products within large organizations. The book introduces: a "Metered Funding" model to add resources and funding to successful pilots, a model to create an entrepreneurial culture within an organization based on meritocracy, among other techniques. These techniques will shift your organization's culture towards one that is focused on innovation and positive financial outcomes.