Question
Some real-world examples of successful implementation of existential flexibility include Apple's shift from being just a computer company to a mobile device company with the introduction of the iPhone. Another example is Netflix's transition from a DVD rental service to a streaming platform. These companies were already successful, but their leaders saw opportunities to better promote their cause and took the risk to disrupt their existing strategies.
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Existential flexibility is the capacity of an infinite-minded leader to create an extreme disruption in strategy or product to advance the Just Cause better. This happens when the company is already successful. Great leaders continuously scan the horizon for opportunities and ideas to better promote the Just Cause. While a finite-minded leader thinks the risk is not worth it, an infinite-minded leader sees that staying on the existing path is a more significant risk.
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