Question
Some successful examples of licensing as a revenue model include Microsoft's licensing of its Windows OS to PC manufacturers, which is a classic success story. In more recent times, ARM Holdings, a British semiconductor and software design company, doesn't manufacture its own chips. Instead, it licenses its designs to giants like Qualcomm and Apple. Another example is the licensing of patented technologies or intellectual property, where companies earn revenue by allowing other companies to use their patented technologies or intellectual property in exchange for licensing fees.
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Microsoft's licensing of its Windows OS to PC manufacturers is a classic success story. In more recent times, ARM Holdings, a British semiconductor and software design company, doesn't manufacture its own chips. Instead, it licenses its designs to giants like Qualcomm and Apple. Ok, this all makes sense, so what's specifically "cultural" about it?
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