Question

What are the four components to creating a competitor's response profile as mentioned in 'Competitive Strategy: Techniques for Analyzing Industries and Competitors'?

The four components to creating a competitor's response profile are: understanding the competitor's current strategy, identifying the competitor's objectives, understanding the competitor's assumptions about itself and the industry, and identifying the competitor's resources and capabilities.

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Understanding the strategic goals, moves, and potential responses of existing and potential competitors is essential to strategy formulation. There are four components to creating a competitor's response profile. Based on these four components, a competitor response profile can be created to detail possible offensive moves and defensive capability.

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