Question
The Minto Pyramid Principle is a powerful communication tool used in the consulting industry. It helps consultants structure their thinking and presentations in a clear, concise, and logical way. The principle starts with a single statement or answer (the main argument), followed by supporting arguments or recommendations. Each recommendation is then backed by supporting facts. This structure allows the audience to understand the consultant's thought process and makes the argument more persuasive. It's particularly useful when dealing with complex problems or presenting to top executives who value clear and concise communication.
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Since top execs (and billionaires) often start with a conclusion and use smaller ideas to support their main argument, Minto's Pyramid begins with a big answer to the question you're trying to solve for them, and then breaks it down into supporting arguments. Ideally, you want to make three strong recommendations to support your conclusion, each recommendation supported by three supporting facts. This helps the recipient to focus on what they are most invested in.
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