The risks of not anticipating an inflection point in business can be significant. If a company fails to anticipate an inflection point, it may miss out on opportunities for growth and innovation. It may also face decline as it may not be prepared for the changes brought about by the inflection point. This could lead to a loss of market share, reduced profitability, and even business failure.
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Hype: After some early promise, there is a sudden buzz about how a paradigm shift is imminent. Believers invest heavily, hoping for massive growth. It inevitably ends up in disaster. Dismissal: At this stage, few of the initial entrants who survived would have begun to find viable business models and customer needs. This is the time to make small investments to explore opportunities. Emergence: At this stage, it becomes clear to industry watchers how the inflection may change things. This is the time to deepen investments to generate multiple future options. Maturity: The inflection has happened, and its implications are quite clear. The organizations that are not prepared by now face decline. This is the stage to take advantage of growth opportunities.