The design thinking process typically involves five steps: Empathize, Define, Ideate, Prototype, and Test. Empathize involves understanding the needs of the people you're designing for. Define is about clearly articulating the problem. Ideate involves generating a range of possible solutions. Prototype is about bringing these solutions to life, and Test involves trying these solutions out to see how effective they are.
The leader of one of the most successful design companies, Tim Brown, CEO of IDEO, shares what he ha...
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