What are the trends in presenting a company's value and impact?

Trends in presenting a company's value and impact include emphasizing on the size of its user base or the value it's generated. If a company has impressive numbers, it's a trend to highlight them. For instance, a company can highlight how much revenue it's generated for its enterprise users, along with a series of numbers that prove its legitimacy and global resources.

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In order to establish credibility, highlight the positive reach and impact of your company so far. This can be an emphasis on the size of its user base or the value it's generated. Keep in mind, if you have an impressive number, make it big. In this example, the company not only highlights how much revenue it's generated for its enterprise users, but also a series of numbers that prove the legitimacy and global resources that it's empowered by. (Slide 19)

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Company Profile

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