The 'billboard' approach in presentations, as suggested by Lee Jackson in his book 'PowerPoint Surgery', implies using slides that are simple, clear, and easy to understand at a glance, much like a billboard. This approach helps in ensuring that the audience can comfortably take in the information without being overwhelmed. It encourages the use of large, easy-to-read fonts and plenty of space for visual aids, which can enhance the effectiveness of the presentation and improve audience engagement.
When you deliver a presentation, does your audience cringe to read your slides? The best presentatio...
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