Having a measurable outcome for a new product is crucial for several reasons. Firstly, it provides a clear goal and direction for the product development team. Secondly, it allows for the tracking of progress and performance over time. This can help identify any issues or areas for improvement early on, allowing for timely adjustments. Thirdly, measurable outcomes can serve as a powerful tool for gaining support and buy-in from stakeholders, as they provide tangible evidence of the product's potential success. Lastly, they can also be used to cross-reference against the product roadmap to ensure everything is going according to plan.
Need to manage and share the development of a product? Product roadmaps work as a source of truth do...
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