Question
The purpose of a Stakeholder Analysis in a project is to identify and evaluate the interests, influence, and power of all stakeholders involved in the project. This analysis helps in understanding the attitudes and sentiments of the stakeholders, which can impact the project's success or failure. It also helps in identifying potential risks that certain stakeholders may pose if they are not in favor of the project's direction or results.
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In addition to stakeholders' power and influence, their general attitudes and sentiments are important to monitor as well. Map out each stakeholder's attitudes with this slide. On the right, common stakeholder players associated with the project are listed with arrow icons to visualize which players are supportive and advocating, which are neutral and indifferent to the subject, and which are critical of your process. This emotional assessment can also present potential risks that certain stakeholders may try to block a project's progress because they don't like its direction or question the results. (Slide 11)
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