Creativity is the process of generating unique and novel ideas, while innovation is the implementation of these creative ideas into practical and useful outcomes. In other words, creativity is the seed, and innovation is the fruit that grows from it.
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Anyone can be creative. That's the message this book drives home by showing that creativity is an innate ability that requires courage to uncover. It'...
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The first step to putting a creative idea into action is to come up with one. Many people struggle with getting the creative juices flowing which leads to them thinking that they just aren't creative. But it's simply not true. Creative thinking requires learning how to reveal those ideas just waiting to get out. Like any other skill, there are certain steps or prompts that make creativity easier.
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How can you accelerate the cerebral engines that power those “Aha!” moments? And what sets a good idea apart from just any average idea? Whether it’s as a collaborative effort with other team members, or a solo endeavor at your desk, or thinking on-the-spot during a case interview, or even leading a workshop, use our collection of Brainstorming Techniques to upkeep the mind palace.
How to know if an idea is worth pursuing? Companies need tried-and-true ways to discover the next big idea that will disrupt their industry. This Idea Testing presentation template includes tools that can be customized to different business scenarios and provide a framework for brainstorming and testing new ideas.
How do you inspire salient ideas and collaborate with your team in a brainstorm session? Use our Mind Map collection to visually organize information by themes, hierarchy, and causal relationships, and find the common thread that can lead you to out-of-the-box thinking. Since solutions are rarely surface-level, deeper exploration of each problem is needed. Mind Maps encourages you to keep digging deeper and draw insights from potential solutions.
What kind of work environment leads to the best creative output? Learn how you can increase creativity, satisfaction and success in your workplace from Pixar co-founder Ed Catmull. Catmull shares insights from decades as head of one of the most creative companies of all time. He brings us behind the scenes of Pixar, as it grew from a fledgling animation shop to a force to reckon with Disney itself. Most importantly, he shares the steps he took to keep the brilliant and creative minds that worked for him healthy, happy and productive.