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Netflix uses several strategies to become the best global entertainment distribution service. Firstly, it is organized around key outcomes and strategies to help reach its goals. This helps it to make decisions about its products, including discontinuing a product that is near completion if it doesn't align with their goals. Secondly, Netflix's vision has evolved with the market, allowing it to stay relevant and competitive. Lastly, Netflix heavily invests in creating and acquiring a diverse range of content to cater to different audiences globally.
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The company's vision has evolved as the market has evolved. Today, the core vision starts with, "Becoming the best global entertainment distribution service." Netflix is organized around key outcomes and strategies to help reach its goals—this helps it to make decisions about its products, including killing something that is near completion.
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How do you get ahead of your competitors and deliver actual value for your customers? It takes more than just launching one new feature after another....
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How do you stay innovative and provide the right values for customers? Effective product development allows companies to sustain, grow, and thrive in both old and new markets. Our Product Development framework is useful for aspirational product developers who want to learn the product development process and for seasoned product managers who want to improve workflows with additional tools.
Does your product management process feel like it's lagging behind with the wrong tools? Our Product Management Toolkit collection includes some of the top tools that major companies like Apple, Amazon, Spotify and TikTok use to manage their products. See how these companies target customers, position their product’s value, determine when a product is ready to launch, and use strategic viral loops.
How do you take your product management to the next level? Due to popular demand, we've expanded our Product Development Toolkit to include more tools and frameworks from how to create a price sensitivity matrix, define your total addressable market, conduct a cost benefit analysis, prioritize your ideas with MoSCoW, and make use of a Kano diagram to launch successful products.
How can you tell if a product idea will work out? This Minimum Viable Product presentation guides the initial triage of tasks to the development and execution of the MVP. More importantly, it includes North Star metrics that would ultimately determine if the MVP is successful. Use these slides to align stakeholders and communicate product vision.