Next restaurant uses a unique strategy to decrease no shows. They require customers to pay for their entire meal in advance to reserve a table. This not only allows Next to make interest on those funds, but it also dramatically decreases the number of no shows. Additionally, the pricing changes based on the time of the reservation rather than the quantity of food eaten, therefore maximizing margins.
Stop wasting your time on brainstorming sessions that only improve upon existing offerings marginall...
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