It's important to focus on the other person's position or argument in a negotiation because it helps to identify their actual needs and wants. By making them your sole focus, you create a sense of trust and safety that encourages a real conversation. This approach also allows you to listen effectively, which is crucial for understanding their perspective and finding a mutually beneficial solution.
Do you dread negotiations for fear of the conflict involved? The fact is that every aspect of our li...
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