Brand Audit — Brand Management
This slide is part of our Brand Management presentation. Available in Google Slides, Microsoft Powerpoint, and Apple Keynote. Get access to this and 500+ other business templates by signing up.
Diving into the 'Brand Audit' slide of the 'Brand Management' presentation, it provides an in-depth analysis of a brand's position in the market. The keywords 'value for money', 'friend or colleague', and 'extremely satisfied', implicate the elements of a customer survey. These factors are crucial in evaluating how the customer perceives the brand, what they think the brand represents, and if they find the brand worth recommending. The emphasis on customer satisfaction portrays the belief that the secret to a successful brand lies in a highly satisfied customer base.