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Behold, a chapter titled 'Hooked - Book Cover', which is esssential in the 'Hooked' book. The chapter's sole purpose is to cultivate intrigue and interest about the book's fascinating journey into consumer habits and psychology. Forming the initial projection, it reveals the concept of influencing and molding customer habits into a product's favor. Those who are designers, marketers, start-up founders or eager souls wanting to capture the customer's attention, will find it beguiling. This is where the quest to a product that is irresistible to customers begins.
