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Embodying the essence of critical marketing metrics, the 'Marketing KPI Dashboard' slide serves as a solid reference within the 'Marketing Plan' presentation. Visualizing a lead funnel, it clarifies the customer's journey from awareness to conversion, emphasizing the performance of different marketing channels. Data regarding marketing ROI and ROAS are meticulously represented, becoming a catalyst for informed decision-making. A viewer of this slide gets to exploit new opportunities and align their organization's marketing vision proactively.
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