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DESCRIPTION

"Needs Gap", a slide embedded in the "Customer Needs Analysis" presentation, delves into the chasm between real customer expectations and the perceived ones. This gap analysis tool provides an insightful customer dashboard that displays the variance in consumer sentiments. It further offers stratification of users based on demographic and needs-gaps to implement targeted marketing solutions. Incorporating such strategic analysis will not only drive sales but also help businesses to adapt according to the evolving consumer needs.

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