Supply Chain

The slide titled 'Supply Chain' plays a key role in the 'Marketing Plan (Part 2)' presentation. It aims to provide an in-depth understanding of the procurement, production, purchasing, and the value chain, thus acknowledging the essence of supply chain management in the marketing strategy. The slide is anticipated to deepen the comprehension about how a well-managed supply chain can simultaneously cut down costs and increase customer conversions. Also, it enlightens on how the supply chain operates in alignment with varying customer needs, contributing to the overall marketing plan.