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User Empathy Map

Delving into the heart of the 'Design-Thinking Toolbox', the 'User Empathy Map' slide intricately dissects the dimensions of users' experiences. It acts as a compass that navigates through domains of pain and gain, opulently drawing a matrix of persona intricacies. With this engaging visualization tool, students and managers alike can gain a profound understanding of customers' needs, thoughts, emotions and significant influencers on behavior. Consequently, this facilitates designing and refining products that resonate with customers' expectations and experiences— the essence of the design-thinking process.