Project Proposal

Synopsis

Project proposals are data-heavy and demand a lot of time to complete and courage to pitch. We developed our Project Proposal presentation to save you hours of work and to ease the stress, so you can secure funding and win new and retain current clients with confidence. Note that this presentation is available in both light and dark modes; and find out below what you can learn from the Senior Director of New Ventures for Amazon about the project proposal processes.

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Slide highlights

Share your project proposal summary, using this slide. Remember to write with your audience in mind, provide an overview of all the sections included and make sure to make your summary compelling and intriguing.

When you are excited about your project idea, it's tempting to be creative with your proposal's architecture. But in this case, it's better to stick to the standard structure (which this slide offers) to reduce the chance of confusion.

It is crucial to communicate the benefits of your project proposal to the stakeholders. With this slide, share all the relevant data, problem and pain points' solutions and other evidence that your project will be successful.

Overview

Some of the most common types of project proposals, according to project management solutions tool, Process Street, include the following:

• Solicited Project Proposal – submitted in response to a request for proposal.
• Unsolicited Project Proposal – submitted without a request for proposal.
• Informal Project Proposal – submitted in response to an informal client request.
• Continuation Project Proposal – submitted as reminders and updates for approved and ongoing projects.
• Renewal Project Proposal – submitted in response to an existing clients with the goal to persuade them to renew your services.
• Supplemental Project Proposal – submitted as an ask for extra resources for a project beyond those originally proposed.

Application

"You should have a good understanding of your project and your recipient before writing your project proposal. Conducting preliminary research will help you write a detailed and compelling document. After you feel confident in your understanding," the experts at an employment-related search engine, Indeed, say. The below guide they put together will help you write a top-notch project proposal:

• Write your executive summary – give an overview of your project. This section should catch your stakeholders' attention and spark their interest. Your executive summary should include details about the problem your project solves, how your project solves the problem and your project's intended impact.
• Write your project background – provide a background to the project and the problem it addresses. This section should include a history of the problem as it relates to your business, a brief summary of the project's requirements and specific details about your project.
• Write your solutions and approach section – outline your project in detail. This part should explain your solution to the problem or a pain point and execution. It should include your goals and vision for the project; what the project will deliver; the expected timeline and the project owners.
• Calculate your financials – share an itemized budget for your project and the predicted financial impact of the completion. "Accurate calculations give investors and clients the best idea of how much the project will cost and whether it can fit into their own budgets," the experts say.
• Attach additional documents – collect and deliver any relevant documents, which may include a list of the contact details of everyone with authorization power for the project; maps of the area where your project will be based; company financial statements and annual reports; brochures or promotional materials for the project; relevant studies or reports; letters in support of the project and a glossary of terms used in the project proposal.

Expert advice

Amazon

Lara Aldag, Senior Director of New Ventures for Amazon and Audible spends her working hours searching for innovative business ideas and presenting them to the management team. She shared some wisdom with "Forbes" that you can borrow from when working on your next big project or business proposal.

First, Aldag says, concentrate your efforts on your potential customer. It is essential to show a rigorous understanding of your customer base to your stakeholders, Aldag stresses. "[The] can't just be everyone who owns a smartphone or everyone that wants to go out for dinner," she says. Also, make sure to utilize data to support all of your analyses, Aldag says. Quantitative information is crucial because it proves that you know who your potential customers are and that your idea has traction. Include hard data that backs up the evidence of quantifiable interest and demand, she says.