While the book does not provide specific examples of Fortune 500 CEOs or managers who have implemented Dr. Goulston's techniques, it is mentioned that he has coached individuals in such positions. Therefore, it can be inferred that his techniques have been successfully applied in these high-level corporate environments. However, due to confidentiality, the specific individuals and details of these cases may not be publicly available.

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Talking to Crazy: How to Deal with the Irrational and Impossible People in Your Life

Do you often deal with bullies, manipulators, know-it-alls and other types of “crazy” in your professional life? If you reason with irrational people,...

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Don't React – Don't make their problem your responsibility. Convince yourself that it's their problem and their responsibility to manage it. Don't Respond – Don't say anything that the other person could use to make it your fault or responsibility. Don't Resuscitate – Don't give opportunities for the person to re-engage.

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The most innovative ideas presented in 'Talking to Crazy' include the concept of not reacting, responding, or resuscitating when dealing with irrational people. This means not making their problem your responsibility, not saying anything that the other person could use to make it your fault or responsibility, and not giving opportunities for the person to re-engage. These strategies are surprising as they go against the common approach of trying to reason with irrational people, which often backfires.

The lessons from "Talking to Crazy" can be applied in today's business environment by learning how to deal with irrational and difficult people. This includes not reacting to their behavior, not responding in a way that makes their problem your responsibility, and not giving them opportunities to re-engage in negative behavior. These strategies can help maintain a positive and productive work environment.

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