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A small business can use the key topics covered in "Straight Talk for Startups" to grow by adopting a startup mindset. This involves understanding and applying the strategies used by Silicon Valley veterans to build and grow their companies. Key strategies include avoiding over-hiring or over-compensating employees, and ensuring that the team is composed of competent individuals with complementary skills. If there are areas where the business owner is weak, such as writing or number crunching, it's important to hire people who excel in these areas. Operating leanly is also crucial, but this should not come at the expense of hiring competent staff who can contribute to the growth of the business.
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Are you interested in adopting a “startup mindset” in your corporate role? By understanding the approaches that Silicon Valley’s veterans have used to...
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Avoiding over-hiring or over-compensating those you hire is important, but even more important is ensuring that whatever your position, you surround yourself with complementary and competent individuals. Don't shy away from what you struggle with, but instead embrace it head on. If you are weak on writing or e-mail communication, ensure your junior associate or executive assistant can cover you in that arena. If you aren't great with numbers, work with people who excel in that regard and ride their wave, while using your strengths to bolster the team as well. Doing anything else is "ignorant" or "arrogant." While operating leanly is key, don't skimp on hiring those who can do the job and make you and the whole organization look better.
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