How can global companies like Apple and Google use AI to enhance their customer journey?

Some predictions for the future trends in AI-enabled customer service include increased automation of customer journeys, such as the use of chatbots for customer queries and virtual shopping assistants. AI could also be used to better predict customer preferences and offer new product suggestions. As AI technology continues to evolve, it's likely that we'll see even more innovative uses for AI in customer service.

Businesses can use various strategies to automate parts of their customer journey without relying solely on AI. These include using automated email marketing campaigns, customer relationship management (CRM) systems, and marketing automation tools. Automated email marketing can help businesses send personalized messages to customers based on their behavior or preferences. CRM systems can automate various customer-related tasks such as tracking customer interactions, managing customer data, and analyzing customer behavior. Marketing automation tools can automate repetitive tasks such as social media posting, ad campaigns, and content creation. These tools can help businesses streamline their operations, improve customer engagement, and increase efficiency.