Wells Fargo worked to rehabilitate its employer brand after a series of scandals by implementing several strategies.
First, they put in place a new leadership that worked to restore trust with employees and customers.
Then, they invested in training and developing their employees to improve their competence and commitment.
They also emphasized transparency and open communication, regularly informing employees of the progress made in resolving issues.
Finally, Wells Fargo worked to improve its corporate culture, focusing on ethics and integrity.
These efforts helped to rehabilitate Wells Fargo's employer brand, although the process is still ongoing.
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What's the best way to turn business challenges into strategic opportunities? With a structured case study, consultants and project teams can follow every decision making point from discovery to outcome. What's more, successful case studies can be shown to future clients to prove your impressive track record.