Cracking the PM Interview" suggests a structured approach to acing product design questions. It emphasizes understanding the user and business product goals deeply. The book advises to consider the design, architecture, and improvement of products, which are the core work of a Product Manager. It also highlights the importance of demonstrating your understanding of the company's products, product strategy, and user goals during the interview.

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Cracking the PM Interview

How do you ace one of the toughest job interviews there is? When you apply to be a Product Manager, you will be asked to make sound business decisions...

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Product design questions are the most critical part of the interview as they deal with the PM's core work: the design, architecture and improvement of products. Companies use product questions to test an interviewee's core product, user understanding and design skills. To get these questions right, understand deeply what the user and business product goals are. Approach these problems in a structured way.

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Clarifying questions are those that seek to understand more deeply and remove any ambiguity or confusion. In the context of a Product Manager interview, here are some examples:

1. Could you provide more details about the user's primary needs and goals?
2. What are the key performance indicators for this product?
3. Could you elaborate on the product's target market and demographic?
4. What are the main challenges this product is currently facing?
5. Could you clarify the product's current position in the market compared to competitors?

Remember, the goal of these questions is to gain a deeper understanding of the product and its context, which will enable you to provide more informed and effective solutions.

To introduce a new feature for customers that enables gathering small bits of information, follow these 7 steps:

1. Understand the User: Identify who your users are and what they need. Understand their pain points and how this feature can address them.

2. Define the Problem: Clearly articulate the problem that this feature is trying to solve. This will help in designing a solution that is targeted and effective.

3. Ideate Solutions: Brainstorm different ways to solve the problem. Consider various approaches and select the most promising ones for further exploration.

4. Design the Feature: Create a detailed design of the feature. This should include its functionality, user interface, and how it integrates with the rest of the product.

5. Validate the Design: Test the design with a small group of users. Gather feedback and make necessary adjustments.

6. Implement the Feature: Develop the feature according to the validated design. Ensure it is thoroughly tested before release.

7. Measure Success: After the feature is released, track its performance. Use metrics that align with your business and product goals to evaluate its success.

Remember, the key to a successful product feature is a deep understanding of the user and a structured approach to problem-solving.

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