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Potential drawbacks or criticisms of the radar ball could include its accuracy in measuring the speed of the throw, the durability of the microchip inside the ball, and the potential for the digital display to malfunction or break. Additionally, some purists might argue that it takes away from the traditional experience of playing catch.
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By customizing each part of a customer experience, a product or service increases in value. Using key points from theater and stage, the book teaches...
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By rethinking the simple baseball, and the customers who buy it, Rawlings designed a baseball called the "radar ball." Using simple information technology, they created a baseball with a microchip that digitally shows how fast the ball is thrown after each throw. The result is a fun, inexpensive alternative to costly radar guns. But more importantly, Rawlings found a way to increase social interaction, taking a game of catch to a different level and creating a different experience.
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