A minimum viable product (MVP) for an accounting service could be a basic software application that allows users to track income and expenses, generate simple financial reports, and calculate taxes. This MVP would not include advanced features like payroll management, inventory tracking, or integration with other business software. The goal of this MVP would be to test the market's response to a simple, user-friendly accounting tool. If the MVP is well-received, additional features could be added based on user feedback and demand.

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The Startup Way

The Startup Way — released in early-October 2017 — is the continuation of the award-winning The Lean Startup — both written by Eric Ries. The Lean Sta...

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Create an experiment to test the leap of faith assumptions as quickly and cheaply as possible. This Minimum Viable Product or MVP needs to be a real-life product that creates the maximum opportunity to be surprised by customer behavior and so allows the team to collect validated learning. The goal is to quickly turn an idea into something real, even if it is imperfect, in order to learn. It is not a first step toward scaling.

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