In der 'Sammlung von Flussdiagrammen' sticht die Folie mit dem Titel 'Marketing Arbeitsablauf' als eindrucksvolle Darstellung des Marketingprozesses hervor. Diese Folie, durch die Verwendung von Flussdiagramm-Imagery hervorgehoben, zergliedert geschickt die Komplexitäten von Marketingoperationen. Durch die Annahme vereinfachter Visualisierungen führt sie intuitiv die Betrachter durch die verschiedenen Stufen innerhalb des Marketing-Arbeitsablaufs. Für jeden angehenden Marketer oder mittleren Manager dient diese Folie als idealer Referenzpunkt, um die Feinheiten des Managements von Marketingbemühungen in Unternehmenseinstellungen zu verstehen. Es ist in der Tat ein unverzichtbares Werkzeug aus der Sammlung.
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