resource preview
resource preview
resource preview
resource preview
resource preview
resource preview
resource preview
resource preview
resource preview
resource preview
resource preview
resource preview
resource preview
resource preview
resource preview
resource preview
resource preview

Download and customize this and 500+ other business templates

Start here ⬇️

Voila! You can now download this Presentation

Download

Preview

Synopsis

What if you could communicate your venture's overall strategy to every employee on one single page? Well, you can with our modifiable Strategy Maps deck. Create strategy maps that keep everyone in agreement about the business direction and enable the teams to see where they fit in and how their jobs affect the company's general strategic objectives.

stars icon
5 questions and answers
info icon

Strategy maps can be implemented in different industries by first understanding the strategic objectives of the industry. The map should reflect the key goals and objectives of the industry, and how different departments or teams contribute to these goals. It should also highlight the key performance indicators (KPIs) that will be used to measure success. The map should be communicated to all employees to ensure everyone understands the strategic direction of the industry. Regular reviews and updates of the strategy map are also important to keep it relevant and effective.

Using a modifiable deck for creating strategy maps has several benefits. Firstly, it allows for easy communication of the overall business strategy on a single page. This ensures everyone in the organization understands the direction the business is heading. Secondly, it enables teams to see where they fit in the larger picture and how their roles contribute to the company's strategic objectives. Lastly, because it's modifiable, it can be easily updated or changed as the strategy evolves.

Strategy maps visually represent a company's strategic objectives, making it easier for teams to understand their role in achieving these objectives. They show how different parts of the organization contribute to the overall strategy, helping teams see where they fit in and how their work impacts the company's goals. This clarity can improve alignment, engagement, and performance across the organization.

View all 5 questions
stars icon Ask follow up

Download and customize this and 500+ other business templates

Start here ⬇️

Voila! You can now download this Presentation

Download

Slide highlights

This slide offers you to complete thefour steps on the way to creating your strategy map. These include specifying objectives, listing your financial and customer strategies and identifying your venture's value propositions.

resource image

Use this slide to communicate your strategy forfinancial value improvement. This can be achieved by talking to your customers, quantifying your value, finding different channels to offer value and sharing your success stories.

resource image

With this slide, demonstrate your completed strategy map to the team and stakeholders. One important thing to be mindful of is that the best practice is to keep your objectives number under 20 for clarity and easier strategy implementation.

resource image
stars icon
5 questions and answers
info icon

A strategy map can help in identifying a venture's value propositions by providing a clear and concise visual representation of the business strategy. It allows you to specify objectives, list your financial and customer strategies, and identify your venture's value propositions. This process can help in understanding how to improve financial value, which can be achieved by talking to your customers, quantifying your value, finding different channels to offer value, and sharing your success stories. It also helps in keeping everyone in agreement about the business direction and enables the teams to see where they fit in and how they contribute to the overall strategy.

Keeping the number of objectives under 20 in a strategy map is important for clarity and easier strategy implementation. Too many objectives can lead to confusion and dilute focus, making it harder for teams to understand and execute the strategy. A limited number of objectives ensures that each one is meaningful and contributes significantly to the overall strategy.

Some effective ways to communicate your strategy for financial value improvement include:

1. Talking to your customers: Understand their needs and expectations to align your financial strategy accordingly.

2. Quantifying your value: Clearly define and measure the financial value your venture brings. This could be in terms of revenue, cost savings, or other financial metrics.

3. Finding different channels to offer value: Explore various platforms or mediums to communicate your value proposition. This could be through presentations, reports, or digital platforms.

4. Sharing your success stories: Highlight instances where your strategies have led to financial improvement. This not only validates your strategy but also builds credibility.

Remember, the key is to keep your objectives clear and concise, ideally under 20, for easier strategy implementation.

View all 5 questions
stars icon Ask follow up

Overview

Per Spider Strategies, a strategy map is a diagram that shows an organization's strategy on a single page, which helps to quickly communicate big-picture objectives to everyone in the company. A strategy map demonstrates strategic objectives in a balanced scorecard represented by a shape (typically, an oval) with arrows that show the objectives' cause and effect chain. Keep in mind that tracking too many objectives will complicate the delivery of your overall message by making your strategy difficult to follow and implement.

stars icon
5 questions and answers
info icon

Almost any company can benefit from using a strategy map, but let's take the example of a tech startup. A tech startup could use a strategy map to clearly communicate its objectives to all team members. The map could include objectives like improving product quality, increasing customer satisfaction, and boosting market share. The cause and effect chain could show how these objectives are interrelated. For instance, improving product quality could lead to increased customer satisfaction, which in turn could boost market share. This would help everyone in the startup understand the big picture and see how their individual roles contribute to the overall strategy.

The main components of a strategy map, according to Spider Strategies, are strategic objectives represented by a shape (typically, an oval) and arrows that show the cause and effect chain of these objectives. It's important to note that tracking too many objectives can complicate the delivery of the overall strategic message by making the strategy difficult to follow and implement.

A strategy map aligns with a company's digital transformation initiatives by providing a clear visual representation of the strategic objectives that need to be achieved for the transformation. It helps in communicating the big-picture objectives to everyone in the company, enabling teams to understand their role in the transformation. The cause and effect chain shown in the strategy map can help in understanding the interdependencies of various initiatives and their impact on the overall digital transformation.

View all 5 questions
stars icon Ask follow up

Strategy maps have four areas of objectives: financial, customer-oriented, internal business processes and learning and growth. And according to Soren Kaplan, author of "The Invisible Advantage" and strategy consultant for Disney, Visa and Colgate, the following categories should be incorporated in a strategy map:

stars icon
5 questions and answers
info icon

Strategy maps can play a crucial role in a company's digital transformation initiatives. They provide a clear visual representation of the company's strategic objectives, which can include digital transformation goals. By aligning these goals with financial, customer-oriented, internal business processes, and learning and growth objectives, companies can ensure that their digital transformation initiatives are integrated into their overall business strategy. This can help to ensure that all teams understand the role they play in these initiatives and how they contribute to the company's broader strategic objectives.

A company like Amazon could benefit from using strategy maps. Amazon has multiple business units such as e-commerce, cloud computing, digital streaming, and artificial intelligence. A strategy map would help Amazon to align these diverse units towards a common goal. For instance, in the financial perspective, the goal could be to increase overall revenue. The customer-oriented objective could be to improve customer satisfaction across all units. The internal business process objective could be to streamline operations and reduce costs. The learning and growth objective could be to foster innovation and employee skill development. Thus, a strategy map would provide a clear direction and help in decision making.

Strategy maps are practical tools used in business processes for various purposes. They help in communicating the overall strategy of a business on a single page, ensuring everyone understands the business direction. They enable teams to see where they fit in and how their work contributes to the overall strategy. Strategy maps have four areas of objectives: financial, customer-oriented, internal business processes, and learning and growth. They help businesses to align their activities to their strategic objectives, monitor their progress towards these objectives, and make necessary adjustments. They can also be used as a communication tool to explain the strategy to all levels of the organization.

View all 5 questions
stars icon Ask follow up
  • Vision – what's the world you want to create in the future?
  • Strategic focus – how does your strategy need to shift over time?
  • Strategic goals – what specific goals support your strategy?
  • Target markets and customers – what markets or customers will you tackle over time?
  • Solutions – what offerings will you provide and how will these change over time?
  • Key risks and barriers – what risks or barriers might you encounter?
  • Key performance indicators (KPIs) – how will you measure success?
stars icon
5 questions and answers
info icon

Strategy Maps can play a crucial role in digital transformation initiatives. They provide a clear visual representation of the strategic goals and objectives of the digital transformation. This includes the vision, strategic focus, target markets, solutions, key risks, and KPIs. By aligning these elements, businesses can ensure that all teams understand the direction of the transformation and how they fit into it. This can lead to more effective execution of digital transformation initiatives.

Companies can implement Strategy Maps in their operations by first defining their vision, which is the world they want to create in the future. This vision should be communicated to all employees. Next, they need to identify their strategic focus and how it needs to shift over time. They should also set specific strategic goals that support their strategy. Identifying target markets and customers is also crucial, as well as the solutions or offerings they will provide. They should also anticipate any potential risks or barriers they might encounter. Lastly, they should establish Key Performance Indicators (KPIs) to measure their success. By doing all these, everyone in the company will be aligned towards the company's general strategic objectives.

The key topics covered in Strategy Maps enhance a business's overall strategy in several ways. The vision sets the direction for the future and provides a clear goal for the entire organization. The strategic focus helps the business to prioritize its efforts and resources in the areas that are most critical for achieving the vision. Key performance indicators (KPIs) provide a measurable way to track progress towards the strategic goals. Together, these elements help to align the entire organization around a common strategy, ensure that resources are being used effectively, and provide a way to measure success.

View all 5 questions
stars icon Ask follow up
resource image

Download and customize this and 500+ other business templates

Start here ⬇️

Voila! You can now download this Presentation

Download

Application

Cgma.org provides a detailed step-by-step guide for creating a strong and effective strategy map.

Step 1. Specify an overriding objective

Many mission and vision statements are often mistakenly portrayed as the ultimate objective to be achieved, for example, satisfied customers, service excellence, best-in-field, market leader, low-cost provider. These are, of course, critical outcomes and are highly desired by all organizations, but for profit-making organizations, the overriding objective must be economic, the experts say.

stars icon Ask follow up

Step 2. Identify the value proposition

The second step in strategy mapping is to choose the value proposition that will help the organization win the market. Choose one dominant value proposition and provide breakthrough customer value in it.

Step 3. List the financial strategies

After the value proposition is established, organizations next formalize their plans and strategies around revenues and costs. Financial strategies can be categorized into three key areas: revenue growth, productivity and resources and asset utilization.

Step 4. Choose customer strategies

Formalize your plans and strategies to win the marketplace. In other words, clearly establish and articulate your customer strategies. Customer strategies can be categorized into three key areas: customer retention and growth, revenue per customer growth and cost per customer reduction.

Step 5. Strategy execution through the internal perspective

The internal perspective is all about choosing and executing the right processes to achieve the desired customer and financial goals the organization believes will lead to the accomplishment of the overriding objective. "Consequently, organizations must consciously choose internal business processes that link directly to the earlier steps," the experts say.

stars icon Ask follow up
resource image
resource image

Case study

Wikigear Inc.

WikiGear Inc. (WG) is a sportswear and casual apparel manufacturer and seller operating mainly in North America with a focus on hockey, baseball and running. To improve its operations and growth, WG hired a strategy consulting firm to study and provide insights on the company's strategic plans. The consultancy presented a comprehensive strategy map to the senior management team and highlighted two major areas that needed immediate action, namely, structure and communication. Taken together, the strategy map demonstrated both the resilient and adaptive drivers in the company's long-term strategy, which will enable WG to withstand and adapt to the disruptive and ever-changing demands of the marketplace.

stars icon Ask follow up

"The culture has always been very positive at WG. The plan is to exploit this through better communication of the strategy and, more specifically, of the seven strategic directives. The longer-term plan is to link bonuses to the Balanced Scorecard," the company's website states.

Download and customize this and 500+ other business templates

Start here ⬇️

Voila! You can now download this Presentation

Download