Global companies like Apple or Google can utilize a launch status dashboard in their go-to-market strategy by using it to track the progress of any stage of the product launch, whether that's research, forecast, design, development, marketing, or sales. The dashboard can show overall completion and completion by team, and list individual tasks under each team and their statuses. This can help in managing the product launch effectively and efficiently, ensuring that all tasks are completed on time and any issues are addressed promptly.
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How to introduce a new product to the most promising market? With a solid go to market strategy on deck, make sure the resources and hard work spent o...
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While a big part of GTM belongs to the planning stage, it's the execution that ultimately makes the product tangible. Use this launch status dashboard to track the progress of any stage, whether that's research, forecast, design, development, marketing, or sales. This slide uses the product development team as an example. The dials on the left show overall completion and completion by team. The board on the right lists individual tasks under each team and their statuses. This can also be modified to be a Kanban board. So that the columns will turn into development stages such as backlog, in progress, and QA. (Slide 21)
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