How does 'New Sales. Simplified.' challenge existing sales practices?

The book "New Sales. Simplified." presents several innovative ideas. One of them is the concept of focusing on a specific vertical market or type of company for high yield and success in pursuing new business. Once the product or service resonates within a given niche, it suggests to begin focused efforts on other companies in similar areas. Another innovative idea is the emphasis on becoming a true sales hunter, which involves sharpening your sales weapons and using the right words to generate new sales.

A manufacturing company can apply the sales approaches discussed in New Sales. Simplified. by focusing on a specific vertical market or type of company. Once their product or service resonates within a given niche, they can begin focused efforts on other companies in similar areas. This approach allows the company to leverage its strengths and expertise in a particular area, thereby increasing the chances of generating new sales. Additionally, the company can use the sales techniques discussed in the book, such as sharpening their sales weapons and using the right words, to further enhance their sales efforts.