The face of information sharing has changed significantly over the years, particularly with the advent of social media. This has made it easier for remarkable products and services to get noticed as they are worth talking about and sharing. The shift from traditional advertising to social media platforms has made it possible for customers to pay more attention to what is remarkable and different.

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Purple Cow

So what is a purple cow? A purple cow is anything that stands out from the crowd. As the author, Seth Godin puts it, “...picture driving down a countr...

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Remarkable products and services get noticed. They are worth talking about and sharing. Being remarkable fits right in with the explosion of social media and the changing face of information sharing. Being different gets you noticed. Customers just don't have the time to pay attention to advertising, but they will pay attention to remarkable.

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Businesses can maintain their remarkable status over time by continuously innovating and improving their products and services. They should also stay relevant and adapt to the changing market trends and customer needs. Engaging with customers and getting their feedback can also help in maintaining their remarkable status. It's also important to keep up with the latest technologies and use social media effectively for promotion and customer engagement.

The success of a remarkable product or service can be measured in several ways. These include the level of customer satisfaction, the number of repeat customers, the amount of positive feedback and reviews, the level of brand recognition, and the overall sales and profit margins. Additionally, the extent to which the product or service is shared and talked about on social media can also be a good indicator of its success.

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