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DESCRIPTION

Diving into the 'PR Content Map' slide of the 'PR Strategy' presentation, students and mid-level managers will find a detailed and visual chart of campaign impressions, performance, and engagement count over a certain time period. Various graphs like bar and dot graph are employed to make the analysis easy to understand and convey marketing metrics efficiently. This slide is a helpful tool in grasping the understanding of PR content planning and its detailed implementation in a strategic approach.

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