Pixar invests millions in creative experiments as part of its commitment to fostering a healthy and vigorous creative culture. This includes mechanisms such as the Braintrust, a group of masterminds that provide feedback and iteration on projects, and conducting a Postmortem for every successful film to learn and improve. These practices, along with a culture of collaboration and healthy risk-taking, are part of how Pixar embeds excellence into its DNA.

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Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration

What kind of work environment leads to the best creative output? Learn how you can increase creativity, satisfaction and success in your workplace fro...

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Learn how Pixar maintains the health and vigor of its creative culture so that you can do the same for your company. Pixar grew from a scrappy start-up to a place that intentionally spends millions on creative experiments. Catmull's values of collaboration, healthy risk, feedback and iteration shine through the mechanisms he's created at Pixar that helped the studio thrive. Whether it's the "Braintrust –" Pixar's group of masterminds – or a "Postmortem" for every successful film, Catmull has embedded excellence in Pixar's DNA. Finally, get inside Pixar's most brilliant directors' minds to understand how they think about leadership in the murky waters of creativity.

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Pixar's approach to creativity differs from other animation studios in several ways. Firstly, Pixar intentionally invests millions in creative experiments, fostering a culture of healthy risk-taking. Secondly, they have established mechanisms such as the Braintrust, a group of masterminds, and Postmortems for every successful film, which embed excellence in their DNA. Lastly, Pixar's leadership encourages collaboration, feedback, and iteration, which are key to thriving in the creative industry.

Pixar encourages innovation through several strategies. They maintain a creative culture that values collaboration, healthy risk, feedback, and iteration. They have a group of masterminds called the Braintrust, which is instrumental in driving innovation. They also conduct a Postmortem for every successful film to learn and improve. Furthermore, they intentionally spend millions on creative experiments to foster innovation and excellence.

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